Social Media Marketing for Small Businesses

Struggling to grow your small business on social media?

Social Media Marketing at Feather Digital

🚀 Effective social media marketing builds brand awareness and drives sales without breaking the bank.

Let’s turn your advertising dollars into revenue-generating opportunities and watch your business thrive in the digital landscape.

🚀 Start for as low as $50

1. Choose the Right Platforms: Focus on platforms your audience uses, like Instagram for visuals or LinkedIn for B2B.

2. Post Consistently: Share engaging content 3-5 times weekly, using tools like Buffer to schedule posts.

3. Use Ads Wisely: Run targeted ads with small budgets to reach local customers or niche markets.

4. Engage Your Audience: Respond to comments and DMs to build trust and loyalty.

5. With a clear social media strategy, small businesses can boost engagement and conversions affordably.

Ready to start your journey?

Let’s Get in Touch

Social Media Marketing FAQs for Small Businesses

Why isn’t my social media getting any engagement?

Hey, I get it—sometimes it feels like you’re shouting into the void! A common issue is posting content that doesn’t click with your audience. Try sharing stuff they care about, like customer testimonials or quick tips (think a café posting “How to Brew the Perfect Coffee”). Aim for 3-5 posts a week with a tool like Buffer, and don’t forget to reply to comments to build that personal connection.

How can I keep up with social media when I’m super busy?

Running a small business means time is tight, right? No need to stress—use scheduling tools like Hootsuite to plan a week’s worth of posts in just an hour. Batch-create content monthly and stick to one or two platforms where your customers hang out, like Instagram or Facebook, to keep things manageable.

Can I grow my business without spending a fortune on social media ads?

Worried ads are out of your budget? Don’t be! You can grow organically with fun posts like behind-the-scenes videos or polls. If you’ve got a little to spare, try low-cost ads at $5 a day to target local customers and send them straight to your website – it’s a game-changer!

How do I pick the right social media platform for my business?

It can feel overwhelming to choose, especially if you’re wasting time on the wrong spots. Start by figuring out where your audience is—Instagram’s great for visuals, LinkedIn for B2B, or Facebook for local retail. Test one platform for 30 days, check how it’s doing, and then decide if you want to expand.

What kind of content should I be posting to get results?

Struggling to figure out what works? Mix it up with educational posts (like “5 Tips for Choosing a Plumber”), promotions (“10% Off This Week”), and personal touches (introduce your team!). Throw in visuals like short videos or infographics to make it pop and encourage more shares and clicks.

Our Core Services

01.

Paid Search Marketing (Google Ads)

Capture customers actively searching for your products or services. We craft highly targeted Google Ads campaigns that not only increase clicks but ensure you’re reaching buyers, leading to exceptional Return on Ad Spend (ROAS).

Search Engine Optimization (SEO)

Improve your organic visibility and attract high-quality traffic from search engines. Our SEO strategies help your website rank higher, ensuring that potential customers find you naturally.

Social Media
Marketing

Run optimized campaign across Facebook, Instagram, LinkedIn, X, TikTok, Snapchat, etc. Hit the right audience with re-marketing and sales campaign.

CRM Marketing (Email/SMS/Push)

Build lasting customer relationships and drive repeat business through engaging and effective Email, SMS and Push notification campaigns. Nurture leads and turn them into loyal customers with tailored communication.

Website Development

Create a high-performing, user-friendly website that serves as the foundation of your online success. From design to functionality, we build sites that convert visitors into clients.